MeLiTa

News doesn’t pay for itself. That is why media have come up with different ways to finance their operations over time.

In this lesson, students learn about the history of journalism and newspapers, and how these media have supported themselves financially. In the second half of the lesson, students will start their own news companies and decide what business strategies work best for them.

The second lesson will focus on how online media run their businesses.

During the previous lesson, we explored the traditional publishing world and set up a bunch of newspapers. This is a good exercise to get a feel for the different considerations and costs of a media company, but in a way, it is already “old news”.

In this lesson, students will do one group exercise and one individual exercise after a short introduction about how the internet changed the media landscape.

The third and final lesson will take a closer look at paywalls.